All Posts Tagged With: "email marketing"

How To Lose Your Current Customers, or not!

There’s a fine line between fishing and standing on the bank and looking like an idiot” -Steven Wright

I cannot tell you the number of emails I receive every day telling me how to explode my lists… how to generate targeted leads with video… basically, how I can build a huge business. I’m sure you receive them as well.

We are not going to talk about generating new business today, instead - let’s cover something you already have – but possibly in jeopardy of losing.

It’s a given that every Business must have a marketing strategy in place to generate new customers (advertising, direct mail, yellow pages, internet presence, email campaigns, social marketing, etc).

But what about our existing Customers?

Do you have a marketing strategy in place to keep the Customers you already have?… or do you just assume that;

Once they are a Customer - Always a Customer

We both know this is a false presumption, and not even close to being the truth.

Continued

Small Business Marketing: How To Do It Yourself

Give it a shot!

How To Do It Yourself

This is a reprint from our do it yourself page.

Some business owners either can’t afford a Hired Gun, or they just simply want to give it a shot and do everything themselves.

I can understand why those with more time than money would opt to give it a shot… just to see if they can figure it all out and do it on their own.

To keep you from having to figure it all out on your own, and wasting a lot of time experimenting with what does and doesn’t work, I’ll cover some of the Basics you need to know.

I call them Basics — but for any apprentice Gunslinger, these are required fundamentals you must learn and master.

Before we dive off into the Basics, let me give you some “Quick Tips” you can implement today.

Continued